As the hub for connectivity and exciting new features, Instagram has managed to carve out a fanbase of its own. With millions of active users, the photo-sharing application has always been the prime spot that one wants to visit for many reasons. As a result, different trends started emerging from the same, and people began following it. So to give you an idea of the power of Instagram, we decided to look into these trends and figure out a thing or two. Hence, go ahead and read the following.
With the influencer culture taking shape for the better part of Instagram, shopping has turned out to be a domain of interest. Users always look put for brands on Instagram and consider making purchases through the different links that it provides. While we all came to know about brands through television advertising, and so on, the current generation uses Instagram for the same. Moreover, since social media marketing has also developed its game, one can always shop on Instagram.
The Use of Carousel Posts
The ability to share several posts has really helped the Instagram community make the most out of the activity. Users can now share up to 10 images and enter the different realms of storytelling. Thanks to that, posts generating information have grown in number, and everyone is doing their bit to promote the same. With recent social issues, Instagram has also become the central hub to raise voices and support credible movements like Black Lives Matter, and so on.
IGTV is here for you
The year 2020 has managed to make IGTV on the top, which is one of the few good things to come out during the times of a pandemic. As artists and different kinds of individuals were restricted to a particular surrounding, they took to IGTV to make stuff happen and move ahead in a manner that counts. By sharing different kinds of videos, Instagram widened their reach and made it more about socializing rather than just posting a picture. Due to that, IGTV was the centre of attention.
As the new medium of live interviews, Instagram Live is another tool that can be equipped for all the right reasons. With social distancing and quarantine being the new rules, people looked up to Instagram live to conduct interviews and carry forward fan requests. As a result, Instagram Live turned out to be a new trend, and everyone can use the same to their benefit. But since trends are always changing, you can expect to see another one from a platform like Instagram. Hence, those were the top trends that rocked Instagram during the times of a pandemic.